Buying Bacardi in SYP Ibiza

Bacardi's quite a well known brand world-wide. Its popularity is renowned in Ibiza where it features with Coca Cola in Jaki's favourite drink – a 'Cuba Libre.'

Believe it or not, it was invented by a Catalan - Facundo Bacardi Masso – from Sitges (site of the first Pacha disco) and, if you Google it in Catalan, around 6 million web pages are returned.

So you'd think that if you mentioned 'Bacardi,' everybody in the world would know what you were talking about? Not in SYP, Ses Paisses' superstore they don't!

For reasons with neither rhyme nor logic, Bacardi is one of the products which sits behind locked glass doors in a display cabinet near the check outs. Yesterday I'd positioned myself in the queue for the till nearest to the cabinet – nothing clever about that – it was the only one open.

I said to the girl, 'before we start, I want a bottle of Bacardi from the cabinet.'
Less than one second later she asked, 'what was it you wanted?'
'Bacardi.'
and about 2 seconds later on arrival at the cabinet, 'what?'
'Bacardi.'
Ten seconds later I said, 'it's on the bottom shelf on the left.'
'Is this it?' she asked, holding a bottle of Anise on the top shelf on the right.
'No, I want BACARDI,'
'He wants BACARDI,' echoed a fellow frustrated customer.
'Oh, BACARDI'

Next time I'll be requesting some obscure Russian Vodka with its name in Cyrillic script, it'll be easier!